Personal Best
OUR BEAUTY EDITOR GUIDES YOU THROUGH FINDING THE RIGHT LOOK FOR YOU Photographed By Nadia Cheema Makeup: Robert Weir (Ford Artists) Hair: Kelly Armstrong Photographer’s 1st Assistant: Shane O’neill Photographer’s 2nd Assistant: Zsuzsi Pal Makeup Assistant: Brittany Sinclair Story by Robert Weir I believe that all women are beautiful, and I can’t think...
Ciaté’s Caviar Manicure
TAKE YOUR NAILS TO A LUXE NEW LEVEL Story by Karen Welcome Photo provided by Ciaté Nail art is hotter than ever right now and, thankfully, also easier than ever. Last year’s trends included nail colours infused with shatters and crackles to provide an effect that one could do without a trip to...
Lash Dispatch
OUR FIVE FAVOURITE MASCARAS ON THE MARKET Story by Amanda Elizabeth Smith Illustration by Madison van Rijn With every cosmetic company claiming that their mascara is the best, it can be hard to determine which one is right one for you. Plaid narrows it down and picks out our all-time favorite mascaras that guarantee...
Cosmetics Quest
THE BEST PLACES IN TORONTO TO BUY MAKEUP, SKIN CARE & BODY PRODUCTS Story by Amanda Elizabeth Smith Illustration by Madison van Rijn Buying makeup and personal care products can often be overwhelming. Plaid has picked our favorite boutiques that have an amazing selection and a considerate staff, in order to help you have...
Clinique Almost Lipstick
SEVEN NEW WAYS TO LOVE YOUR LIPS Story by Amanda Elizabeth Smith Spring is now upon us – what better way to celebrate the sunshine than with a bright pout! A big trend for Spring is a statement lip, but for some women experimenting with bright colours can be a little intimidating. For...
Shawna Lee
JUDY INC’S MAKEUP MAVEN SHARES WHAT’S IN HER MAKEUP BAG As told to Plaid Magazine Photos by Vincent Lions “I used to draw a lot, mostly faces. I got into modeling as a teen, and started working with different photographers and makeup artists; that’s when I became fascinated with being on set and...
Fit To Be Dried
THE BEST PLACES FOR A BLOW OUT IN TORONTO Story by Amanda Elizabeth Smith Illustration by Madison van Rijn With technology rapidly speeding up our lives – apps that allow reservations to be made, flights being booked all from an iPhone – the beauty industry is adapting to an on-the-go philosophy. Plaid picked...
Face Time
WHAT YOU SHOULD KNOW WHEN BUYING MAKEUP Story by Robert Weir Photo collage by Alkan Emin (from Celebration) There are certain things that most people don’t know about the people who sell you makeup at a drug, department or specialty store. Here’s a little breakdown of tips and helpful hints to make sure...
Sula Beauty’s Paint & Peel Polish
CHANGING UP YOUR NAIL COLOUR HAS NEVER BEEN THIS EASY Story by Amanda Elizabeth Smith For all you mani-fanatics out there, something wonderful has been developed right here in Toronto, and that something is Sula’s Paint & Peel Nail Polish collection. Say good-bye to harsh, alcohol-based nail polish removers – the water-based formula of...
Mega Moisture
SAVE YOUR SKIN FROM WEATHER WOES Story by Amanda Elizabeth Smith The weather outside may be chilly and dry, but that doesn’t mean your skin has to suffer. Plaid picked out our favorite moisturizers to keep your skin feeling and looking great regardless of what’s happening outside. Clinique Moisture Surge Intense Skin Fortifying Hydrator...
Odessa Paloma Parker
OUR EDITORIAL DIRECTOR SHARES WHAT’S IN HER MAKEUP BAG Story by Odessa Paloma Parker A little while back, The Grid’s Briony Smith approached me about an article she was writing. It was about women who don’t wear much (or any) makeup. While it’s true that my routine takes all of five minutes to complete,...
Canadian Beauty
FOUR OF OUR FAVOURITE NATIONAL BRANDS Story by Amanda Elizabeth Smith As a Toronto-based publication, Plaid loves to recognize and celebrate Canadian talent and today, we pay homage to some of our favorite Canadian makeup brands! Evgeny Cosmetics Tools are key to helping create beautiful results. Makeup artist Evgeny Loukianenkov has worked hard to...
Robert Weir
OUR BEAUTY EDITOR SHARES WHAT’S IN HIS MAKEUP BAG As told to Plaid Magazine I have always been drawn to beauty and glamour. As a little boy I would draw women in outfits complete with their hair and makeup. I would sit and watch my mother do her makeup. To me, the simple transformation...
Tweezerman Slant Tweezers
THESE NEW GRAPHIC STYLES KEEP YOUR BROWS IN CHECK Story by Alice Greene Makeup artists know you can never underestimate the power of a clean, well-groomed brow. We see them on runways and in every magazine, and the easiest way to achieve the look is by keeping unruly eyebrows at bay. Keep your face...
Holiday Fragrances
LAST-MINUTE GIFT IDEAS FOR HER Story by Amanda Elizabeth Smith Still scrambling to find the perfect gift for the great gals in your life? Plaid presents our fave fragrances for every lucky lady… Juicy Couture Travel Spray Pen Set With strict travel regulations for toiletries, it’s sometimes hard to bring favorite fragrances on vacation....
Sabrina Rinaldi
ONE OF OUR FAVOURITE ARTISTS SHARES WHAT’S IN HER MAKEUP BAG As told to Amanda Elizabeth Smith for Plaid Sabrina Rinaldi, makeup and hair artist with Judy Inc. (and recent winner of the P&G Beauty and Grooming Award for Makeup Artist Of The Year), opens up her makeup bag for Plaid. “What made me...
boxx cosmetics
KEEP IT TOGETHER WITH THIS COLLECTION OF BEAUTY ESSENTIALS Story by Amanda Elizabeth Smith Photo provided by Boxx Cosmetics It was only a matter of time before beauty industry expert Sandra Milligan would create her own cosmetic line. With 16 years of experience in the biz, Milligan is inspired by all women and follows...
Nailed It
THE TOP MANICURE-READY COLOURS FOR FALL Story by Amanda Elizabeth Smith Celebrate the change in seasons with a switch-up in your polish predilections. Here, we share our favourite fall shades for nails. Dark Brown Time to remove the bright pink and neon yellow nail colours of summer and embrace the deeper shades of fall....
Gareth Pugh X M.A.C
STEP OUTSIDE THE ORDINARY WITH THIS LIMITED EDITION LINE Story by Amanda Elizabeth Smith Photo provided by M.A.C M.A.C Cosmetics is known to collaborate with some of the most creative, unique and talented people in the industry. Now they’ve teamed up with London-based designer Gareth Pugh to create a limited edition, one-of-a-kind collection of...
Ready For Red
BE BOLD IN THE SEASON’S MOST ATTENTION-GETTING LIP LOOK Story by Amanda Elizabeth Smith From fluoro to dark crimson, red lipstick is one of the biggest makeup trends this fall. It’s been a classic look ever since Marilyn Monroe’s white dress flew up over a New York City subway grille, and this fall cherry...
Hair Mask Heroes
YOU’LL FLIP YOUR LID FOR OUR FAVOURITE HAIR REPAIR PRODUCTS Story by Amanda Elizabeth Smith From ombré highlights to sun-kissed days to swimming in chlorine pools, the end of the summer can leave hair feeling dry, limp and frizzy. Thankfully, there’s a solution for giving your parched locks the moisture and nourishment it needs!...
Liner Notes
PLAID’S PICKS FOR ACHIEVING FALL’S CLASSIC EYE LOOK Story by Amanda Elizabeth Smith As Cleopatra, Elizabeth Taylor made the “Cat Eye” a makeup classic around the world. Warhol muse, Edie Sedgwick, was known for her heavily kohled eyes and equally dark brows. These fashion icons made eyeliner a staple item in women’s makeup bags...
Cindy Sherman X M.A.C Cosmetics
WE FEEL THE POWER OF TRANSFORMATION IN THIS PERFECT PAIRING Story by Amanda Elizabeth Smith Photos provided by M.A.C Cosmetics Art world icon Cindy Sherman has teamed up with M.A.C to create the imagery for their collection of colours that will be available come September. M.A.C is particularly thrilled with the partnership, saying that...
Bold Moves
EXPRESS YOURSELF WITH SIX STUNNING WAYS TO WEAR YOUR TRESSES Photographed by Geneviève Charbonneau Makeup & hair: Sabrina Rinaldi (Judy Inc) Styling: Gemma Capone (Judy Inc) Models: Katrina, Rochelle & Valeria (Next Models) Retouching: Sublim
Paperself Eyelashes
LASH OUT THIS SUMMER WITH THESE EXOTIC DESIGNS Story by Robert Weir Photos provided by Paperself If eyes are the window to the soul, consider Paperself Lashes the coolest new drapes to come our way in while. Designer Chunwei Liao launched the Paperself line in 2009, and it encompasses new alternatives to furniture, housewares...
Pure + Simple
HEALTHY SKIN THROUGH NATURAL, NURTURING KNOW-HOW Story by Emily Ferraro Photos provided by Pure + Simple It’s about that time of year again. The few weeks in mid-April when winter’s grasp still remains, yet impatient Torontonians far and wide all imagine with hopeful hearts the coming of spring. Our pants are fitting a little...
Priti NYC
BEAUTY WITH BENEFITS FROM PRITI NYC Story by Amanda Stancati Photos provided by Priti NYC Priti NYC polishes are made for the perfect manicure, but beautiful results aren’t all you can expect from this conscientious line. Kim D’Amato first launched the polishes for use only in her New York spa, and she later sold...








